# SEO Keywords & Programmatic Content Strategy for Gitea Mirror

> **Goal**: Generate 5,000-15,000 organic visits/month within 6-12 months
> **Strategy**: Low-effort, high-intent pages targeting long-tail keywords
> **Focus**: Problem-solving content over generic tool descriptions

---

## 🎯 LOW-HANGING FRUIT: Quick Wins (Start This Week)

### Tier 1: Ultra Low-Effort, High-Intent Pages (1-2 hours each)

These are **simple template pages** with **minimal content** but **high search volume** and **buyer intent**.

| Page | Keyword | Monthly Searches | Difficulty | Effort | Priority |
|------|---------|-----------------|------------|--------|----------|
| `/use-cases/backup-github-repositories` | "backup github repositories" | 500-1K | Low (15) | 1h | ⭐⭐⭐⭐⭐ |
| `/use-cases/migrate-github-to-gitea` | "migrate github to gitea" | 300-800 | Low (10) | 1h | ⭐⭐⭐⭐⭐ |
| `/solutions/github-disaster-recovery` | "github disaster recovery" | 200-500 | Low (12) | 1h | ⭐⭐⭐⭐⭐ |
| `/vs/manual-vs-automated-github-migration` | "automated github migration" | 150-400 | Very Low (8) | 1.5h | ⭐⭐⭐⭐ |
| `/guides/setup-gitea-mirror-docker` | "gitea mirror docker setup" | 100-300 | Very Low (5) | 2h | ⭐⭐⭐⭐ |

**Why these work:**
- Specific, actionable queries ("how to backup", "migrate to")
- Low competition (KD < 15)
- High commercial intent (ready to install)
- Can reuse existing docs content

**Template for these pages:** 400-600 words, 30 minutes to write each

---

## 📊 KEYWORD STRATEGY: 3-Tier Approach

### Tier 1: Problem-Solving Keywords (HIGHEST PRIORITY)
**Intent**: "I have this specific problem"
**Effort**: Low (template-based)
**Pages needed**: 15

| Primary Keyword | Secondary Keywords | Est. Traffic | Page URL |
|----------------|-------------------|--------------|----------|
| backup github repositories | github backup tool, automated github backup | 500/mo | `/use-cases/backup-github-repositories` |
| migrate github to gitea | github gitea migration, import github to gitea | 400/mo | `/use-cases/migrate-github-to-gitea` |
| github disaster recovery | backup github organization, github downtime backup | 250/mo | `/solutions/github-disaster-recovery` |
| sync github to self-hosted | self-hosted github alternative, github to gitea sync | 200/mo | `/use-cases/sync-github-to-self-hosted-gitea` |
| preserve github history | github history backup, archive github repos | 180/mo | `/use-cases/preserve-github-history` |
| github vendor lock-in | avoid github lock-in, github alternatives | 150/mo | `/solutions/avoid-vendor-lock-in` |
| github backup automation | automate github mirror, scheduled github backup | 140/mo | `/use-cases/github-backup-automation` |
| mirror starred repositories | backup starred repos, export github stars | 120/mo | `/use-cases/starred-repos-collection` |
| github offline access | offline git mirror, air-gapped github | 100/mo | `/solutions/need-offline-git-access` |
| github rate limits | bypass github api limits, github api alternatives | 90/mo | `/solutions/github-rate-limits` |

**Total Tier 1 Traffic Potential**: ~2,500 visits/month

---

### Tier 2: Feature-Specific Keywords (MEDIUM PRIORITY)
**Intent**: "I want to do this specific thing"
**Effort**: Medium (requires explaining features)
**Pages needed**: 12

| Primary Keyword | Est. Traffic | Page URL |
|----------------|--------------|----------|
| mirror github issues | 80/mo | `/features/github-issues-migration` |
| sync github releases | 70/mo | `/features/github-releases-sync` |
| mirror github wiki | 60/mo | `/features/wiki-migration` |
| preserve github organization structure | 50/mo | `/features/organization-structure-preservation` |
| mirror private github repos | 180/mo | `/features/private-repository-mirroring` |
| github metadata migration | 45/mo | `/features/metadata-migration` |
| scheduled github sync | 120/mo | `/features/scheduled-synchronization` |
| batch github migration | 40/mo | `/features/batch-repository-processing` |
| github pull request migration | 35/mo | `/features/pull-request-mirroring` |
| git lfs mirror | 30/mo | `/features/git-lfs-support` |

**Total Tier 2 Traffic Potential**: ~1,200 visits/month

---

### Tier 3: Comparison Keywords (HIGH CONVERSION)
**Intent**: "Evaluating options"
**Effort**: Medium-High (research required)
**Pages needed**: 8

| Primary Keyword | Est. Traffic | Conversion Potential | Page URL |
|----------------|--------------|---------------------|----------|
| github backup tools comparison | 250/mo | Very High | `/vs/github-backup-solutions` |
| gitea vs github | 800/mo | Medium | `/vs/github-vs-gitea` |
| manual vs automated migration | 60/mo | High | `/vs/manual-vs-automated-migration` |
| git clone vs mirror | 45/mo | Medium | `/vs/git-clone-vs-automated-sync` |
| gitea alternatives | 150/mo | Medium | `/alternatives` |
| self-hosted git servers | 400/mo | Low | `/vs/self-hosted-vs-cloud-git` |

**Total Tier 3 Traffic Potential**: ~1,700 visits/month

---

## 🚀 IMPLEMENTATION ROADMAP: 4-Week Sprint

### Week 1: Foundation (5 pages)
**Goal**: Get first pages indexed, establish content structure

**Day 1-2: Setup** (4 hours)
- [ ] Create Astro content collections (`src/content/config.ts`)
- [ ] Build page templates (use-cases, features, solutions)
- [ ] Setup SEO component with structured data
- [ ] Create sitemap generator

**Day 3-5: Core Content** (8 hours)
- [ ] `/use-cases/backup-github-repositories` - 600 words
- [ ] `/use-cases/migrate-github-to-gitea` - 600 words
- [ ] `/solutions/github-disaster-recovery` - 500 words
- [ ] `/features/automatic-github-mirroring` - 700 words
- [ ] `/vs/manual-vs-automated-migration` - 800 words

**Day 6-7: Technical Setup** (3 hours)
- [ ] Submit sitemap to Google Search Console
- [ ] Setup Google Analytics 4
- [ ] Add schema.org markup
- [ ] Create robots.txt
- [ ] Setup canonical URLs

**Week 1 Target**: 5 pages live, indexed by Google

---

### Week 2: Scale Content (10 pages)
**Goal**: Batch create similar pages using templates

**Use Case Pages** (5 pages, 1 hour each):
- [ ] `/use-cases/sync-github-to-self-hosted-gitea`
- [ ] `/use-cases/preserve-github-history`
- [ ] `/use-cases/github-backup-automation`
- [ ] `/use-cases/starred-repos-collection`
- [ ] `/use-cases/vendor-lock-in-prevention`

**Feature Pages** (5 pages, 1.5 hours each):
- [ ] `/features/private-repository-mirroring`
- [ ] `/features/scheduled-synchronization`
- [ ] `/features/github-issues-migration`
- [ ] `/features/github-releases-sync`
- [ ] `/features/metadata-migration`

**Week 2 Target**: 15 total pages, monitor first impressions in GSC

---

### Week 3: Problem-Solution Focus (8 pages)
**Goal**: Target high-intent problem queries

**Solution Pages** (6 pages, 45 min each):
- [ ] `/solutions/avoid-vendor-lock-in`
- [ ] `/solutions/need-offline-git-access`
- [ ] `/solutions/github-rate-limits`
- [ ] `/solutions/github-pricing-too-expensive`
- [ ] `/solutions/comply-with-data-regulations`
- [ ] `/solutions/preserve-deleted-github-repos`

**Guide Pages** (2 pages, 2 hours each):
- [ ] `/guides/setup-gitea-mirror-docker`
- [ ] `/guides/migrate-github-organization-to-gitea`

**Week 3 Target**: 23 total pages, start seeing traffic

---

### Week 4: Comparison & Polish (7 pages + optimization)
**Goal**: High-conversion comparison content + optimization

**Comparison Pages** (4 pages, 2 hours each):
- [ ] `/vs/github-backup-solutions`
- [ ] `/vs/github-vs-gitea`
- [ ] `/vs/self-hosted-vs-cloud-git`
- [ ] `/alternatives`

**Integration Pages** (3 pages, 1 hour each):
- [ ] `/integrations/docker-compose`
- [ ] `/integrations/kubernetes`
- [ ] `/integrations/helm-charts`

**Optimization** (8 hours):
- [ ] Add internal linking between all pages
- [ ] Optimize images (WebP, alt text)
- [ ] Add FAQ sections to top 10 pages
- [ ] Create content calendar for Month 2

**Week 4 Target**: 30 total pages, 50-100 visitors/week

---

## 📝 CONTENT TEMPLATES

### Template 1: Use Case Page (400-600 words, 30 min)

```markdown
# [Use Case Title] - Gitea Mirror

> **In this guide**: Learn how to [solve specific problem] using Gitea Mirror's automated [feature].

## The Problem

[2-3 sentences describing the pain point]

**Common challenges:**
- Challenge 1
- Challenge 2
- Challenge 3

## How Gitea Mirror Solves This

[3-4 sentences explaining the solution]

**Key capabilities:**
- ✅ Capability 1
- ✅ Capability 2
- ✅ Capability 3

## Quick Start (5 Minutes)

\`\`\`bash
# Step 1: Pull the Docker image
docker pull giteamirror/gitea-mirror:latest

# Step 2: Run with environment variables
docker run -d \\
  -e GITHUB_TOKEN=your_token \\
  -e GITEA_URL=https://gitea.example.com \\
  giteamirror/gitea-mirror
\`\`\`

[2 sentences on what happens next]

## Real-World Example

[Short scenario: "A DevOps team needed to..."]

## Related Features

- [Link to feature 1]
- [Link to feature 2]

## Get Started

[CTA button/link to GitHub repo]

---

**Keywords**: [primary], [secondary], [tertiary]
**Last Updated**: [Date]
```

**Why this works:**
- Answers search query immediately
- Shows code (high engagement)
- Internal links (SEO juice)
- Clear CTA
- **Total time: 30 minutes**

---

### Template 2: Feature Page (500-700 words, 45 min)

```markdown
# [Feature Name] - Gitea Mirror

> Automatically [feature benefit] from GitHub to Gitea with zero manual work.

## What Is [Feature Name]?

[2-3 sentences explaining the feature]

## Why You Need This

**Without Gitea Mirror:**
- ❌ Manual problem 1
- ❌ Manual problem 2
- ❌ Manual problem 3

**With Gitea Mirror:**
- ✅ Automated solution 1
- ✅ Automated solution 2
- ✅ Automated solution 3

## How It Works

1. **Step 1**: [Action]
2. **Step 2**: [Action]
3. **Step 3**: [Result]

## Configuration

\`\`\`yaml
# Example configuration
feature_enabled: true
option1: value
option2: value
\`\`\`

## Use Cases

### Use Case 1
[Scenario where this feature helps]

### Use Case 2
[Another scenario]

## Best Practices

- Tip 1
- Tip 2
- Tip 3

## See It In Action

[Screenshot or GIF]

## Get Started

[CTA]

---

**Related**:
- [Use case page]
- [Guide page]
```

---

### Template 3: Solution Page (300-500 words, 20 min)

```markdown
# [Problem Statement] - Solved

> **The Problem**: [One sentence problem]
> **The Solution**: Gitea Mirror's automated [approach]

## Why This Problem Matters

[2 sentences on impact]

**Consequences of not solving:**
1. Consequence 1
2. Consequence 2
3. Consequence 3

## How Gitea Mirror Fixes This

[Explain the solution in 3-4 sentences]

## Implementation

\`\`\`bash
# 2-3 line code snippet
\`\`\`

## Success Story

"[Quote or short anecdote]"

## Next Steps

1. [Link to getting started]
2. [Link to relevant feature]

[CTA button]
```

**Total time: 20 minutes**

---

## 🎨 SEO OPTIMIZATION CHECKLIST

### On-Page SEO (Per Page)
```
✅ Title tag: [Keyword] - Gitea Mirror (50-60 chars)
✅ Meta description with CTA (150-160 chars)
✅ H1 includes primary keyword
✅ URL slug = primary keyword
✅ First paragraph mentions keyword
✅ H2s include semantic variations
✅ Image alt text descriptive
✅ Internal links (3-5 per page)
✅ External links (1-2 authoritative sources)
✅ Schema.org markup (SoftwareApplication)
✅ Canonical URL set
✅ Mobile responsive
✅ Page speed < 3s
```

### Content Quality Checks
```
✅ Answers search intent completely
✅ 400-1500 word count (based on competition)
✅ Code examples where relevant
✅ Screenshots/visuals
✅ Updated date visible
✅ Clear CTA
✅ Related content links
✅ No keyword stuffing (1-2% density)
```

---

## 📈 TRACKING & METRICS

### Week 1-2 KPIs
- [ ] All pages indexed in Google (check GSC)
- [ ] 0 technical SEO errors (screaming frog)
- [ ] < 3s page load time
- [ ] Mobile usability 100/100

### Week 3-4 KPIs
- [ ] 10+ impressions/day in GSC
- [ ] 3+ clicks/day from organic
- [ ] 1+ page ranking in top 50

### Month 2 Goals
- [ ] 100+ impressions/day
- [ ] 20+ clicks/day
- [ ] 10+ keywords in top 50
- [ ] 5+ keywords in top 20

### Month 3 Goals
- [ ] 500+ impressions/day
- [ ] 50+ clicks/day
- [ ] 20+ keywords in top 20
- [ ] 10+ keywords in top 10

---

## 🔗 INTERNAL LINKING STRATEGY

**Hub & Spoke Model**

### Hub Pages (Link FROM these everywhere)
1. Homepage
2. `/use-cases/migrate-github-to-gitea` (main use case)
3. `/features/automatic-github-mirroring` (main feature)

### Spoke Pages (Link TO hubs + related spokes)
- Use case pages link to: Related features, guides, solutions
- Feature pages link to: Use cases, guides
- Solution pages link to: Use cases, features
- Guide pages link to: Features, use cases

**Example**:
```
/use-cases/backup-github-repositories
  → Links to:
    - /features/scheduled-synchronization
    - /features/automatic-github-mirroring
    - /guides/setup-gitea-mirror-docker
    - /solutions/github-disaster-recovery
```

---

## 💡 CONTENT HACKS: Work Smarter

### 1. Batch Similar Pages (2x faster)
Write all "use case" pages in one session using the template. Copy structure, change specifics.

### 2. Reuse Existing Content
- Main repo README → Use case pages
- Docker docs → Guide pages
- GitHub issues → Problem pages

### 3. AI-Assisted Expansion
- Write 200-word outline manually
- Expand with AI to 600 words
- Edit for accuracy (10 min)
- **Time saved: 50%**

### 4. Screenshot Once, Use Everywhere
Create a `/public/screenshots/` library:
- Dashboard view
- Configuration screen
- Migration in progress
- Results page

Reuse across all pages.

### 5. Schema Markup Template
Create one JSON-LD template, reuse with variable substitution:
```json
{
  "@context": "https://schema.org",
  "@type": "SoftwareApplication",
  "name": "Gitea Mirror",
  "description": "[PAGE_DESCRIPTION]",
  "url": "[PAGE_URL]"
}
```

---

## 🎯 MONTH 2-3 EXPANSION PLAN

### Month 2: Depth Over Breadth
**Goal**: Make existing pages rank higher

**Activities**:
- [ ] Add 200 words to each existing page
- [ ] Add FAQ sections (5 Q&As per page)
- [ ] Create 10 more guide pages (tutorials)
- [ ] Add video embeds (YouTube shorts)
- [ ] Guest post on Dev.to (backlinks)

**New Pages** (10):
- 5 more use case pages
- 5 advanced guides

### Month 3: Authority Building
**Goal**: Establish Gitea Mirror as THE GitHub migration resource

**Activities**:
- [ ] Ultimate Guide: "Complete GitHub to Gitea Migration Guide" (3,000 words)
- [ ] Comparison matrix: All GitHub backup tools
- [ ] Interactive tool: "Migration time calculator"
- [ ] Video tutorials (5-10 minutes each)
- [ ] Community: Add testimonials/case studies

**New Pages** (15):
- 5 integration pages
- 5 technical spec pages
- 5 advanced solution pages

---

## 🏆 SUCCESS METRICS (6 Months)

### Conservative Target
- **Pages**: 50 indexed
- **Traffic**: 5,000 visits/month
- **Keywords**: 30 in top 20
- **Backlinks**: 15-20
- **GitHub Stars**: +50 from organic

### Optimistic Target
- **Pages**: 80 indexed
- **Traffic**: 12,000 visits/month
- **Keywords**: 50 in top 20, 20 in top 10
- **Backlinks**: 40-50
- **GitHub Stars**: +200 from organic

---

## 🔧 TECHNICAL SETUP (Do Once)

### Astro Content Collections
```typescript
// src/content/config.ts
import { defineCollection, z } from 'astro:content';

const useCases = defineCollection({
  type: 'content',
  schema: z.object({
    title: z.string(),
    description: z.string(),
    keywords: z.array(z.string()),
    problem: z.string(),
    solution: z.string(),
    difficulty: z.enum(['beginner', 'intermediate', 'advanced']),
    timeToRead: z.number(),
    relatedPages: z.array(z.string()).optional(),
  }),
});

export const collections = {
  'use-cases': useCases,
  'features': defineCollection({ /* ... */ }),
  'guides': defineCollection({ /* ... */ }),
  'solutions': defineCollection({ /* ... */ }),
  'vs': defineCollection({ /* ... */ }),
};
```

### Dynamic Route Template
```astro
---
// src/pages/use-cases/[...slug].astro
import { getCollection } from 'astro:content';

export async function getStaticPaths() {
  const useCases = await getCollection('use-cases');
  return useCases.map(entry => ({
    params: { slug: entry.slug },
    props: { entry },
  }));
}

const { entry } = Astro.props;
const { Content } = await entry.render();
---

<Layout title={entry.data.title} description={entry.data.description}>
  <article>
    <h1>{entry.data.title}</h1>
    <Content />
  </article>
</Layout>
```

---

## 📋 QUICK ACTION CHECKLIST

**Today:**
- [ ] Create content collections structure
- [ ] Write first use case page (1 hour)
- [ ] Setup Google Search Console

**This Week:**
- [ ] Complete 5 high-priority pages
- [ ] Submit sitemap
- [ ] Add schema markup

**This Month:**
- [ ] 30 pages live
- [ ] Internal linking complete
- [ ] First organic traffic

---

**Last Updated**: January 2025
**Next Review**: February 2025
**Owner**: [Your Team]
